One of the most important things that you have to do as a landlord is to write a good rental property listing.
If you’ve been unable to write a good rental property listing in the past that offered a prospective tenant more than just the number of bedrooms and bathrooms at your rental property has to offer, this article will provide you with several tips that you can use for writing a great rental property listing.
Tip #1 – Know Your Audience
The first thing that you need to do before riding a rental property listing is to know your audience. This is important because once you know your audience, you will be able to write a clearer listing that will be appealing to the people that you are targeting.
Tip #2 – Know The Area
Besides knowing your audience, the next thing that you need to do when writing a rental property listing is to know the area where your property is located. Specifically, you should know detailed information about the school district, crime rate, things to do, shops, stores, and what the area has to offer.
Knowing detailed information about the area where your property is located will ultimately help you attract the right tenants who are looking for more and then just a basic rental property that has three bedrooms two baths, you’re going to attract tenants who are looking for a lifestyle.
Tip #3 – Words To Avoid In Your Rental Listing
Last of all, but most important, when writing a rental listing make sure you avoid certain key words like: quaint, cute, retro, ideal, or cozy.
You want to avoid using these keywords when writing a rental listing because each keyword has a meaning behind it.
For example: when somebody reads a rental listing with the keyword “cozy” in the listing, there are going to automatically think that the rental is small.
The same is true when you use the word “retro” In a rental listing. When someone reads this word they’re going to think that the property has not been updated in some time. It’s best to carefully choose the words that you use when writing your rental listings because your rental listing is what’s going to be responsible for attracting your ideal tenant.
Contact RPM Central Valley
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To learn more about the services that we can offer you, contact us today by clicking here.